More from Digital marketing

What is CLV and how can you use it to increase profits?

For many marketers it’s tempting to create KPI’s (Key Point Indicators) based solely on specific marketing campaigns, but for most businesses it’s difficult to turn these short term results into a long-term strategy. By analysing instead the Life Time Value (LTV) of your customers rather than ROI for each campaign, you can develop a much […]

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More from Web Design

Why a mobile website is no longer just a ‘nice-to-have’

Mobile phones have been around for over 20 years now and internet enabled phones for at least the past 10 years (even longer if you count WAP phones). Smartphones have really changed the way we browse online and with new devices like the Apple Watch &  iPhone 7 just around the corner, the digital world has become more blurred […]

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