Alan Howard - mobile Ecommerce
TRADE ONLY HAIRDRESSING AND SALON SUPPLIES
Alan Howard are one of the UK's leading providers of hairdressing equipment and salon supplies. They're a trade only business, offering extremely competitive prices, with 22 stores and warehouses across the north of England. They also have a successful Ecommerce business built on software provided by Sparkstone Technology.
Like many of of our clients, Alan Howard are a long time partner with Sparkstone, primarily using our Epos & Stock Management systems but increasingly as a web design and email marketing customer. They asked Sparkstone Creative to provide a new website for their increasing number of mobile visitors to have all the functionality of their desktop site, but with an easy to use, more streamlined mobile interface. So we designed and delivered a mobile website that has not only helped to reduce bounce rates for mobile visitors, but it has also help to increase conversions and time spent on site.